Archive → January, 2014
1. INTRODUCTION In a period, as the current one, marked for the fast alteration of the marketing conditions verifies it necessity, on the part of the companies and the people who in these work, of the development of the capacity of dynamic adaptation to the changes. However, the organizations, many times, possess a traditional managemental structure that makes it difficult the introduction of the necessary changes. Such structure if characterizes for prioritizing the control and the previsibility of specific functions, adjusted the steady conditions and to the efficient of the routine works, but inefficacious accomplishment, when in a dynamic and complex environment. The current complexity of the economic activities, based into an performance and global competition and the constant alterations of the market, has transformed the knowledge in main insumo applicable in any economic activity. The knowledge if became an important and determinative factor for the economic competitiveness for the companies in all globe. The changes of the factors for competitiveness attainment become necessary to go beyond the traditional combination of capital and work, therefore, more than what never, the knowledge became a decisive factor in the success of any enterprise.
In this scene this study focando management of the knowledge in the practical one of the administrative management appears then thematic of. It is had as objective generality to analyze as the management of the knowledge can be ece of fish in practical for an improvement in the performance of the enterprise businesses. Of form to generate subsidies to reach the objective considered for this study, the following problem is had to be answered: how the management of the knowledge can generate improvements of the performance of the enterprise businesses? Through a scientific methodology, it is used bibliographical research in books and articles to above reach objective the proposal through a solid theoretical base. 2. MANAGEMENT OF the KNOWLEDGE the humanity comes throughout the times if modifying and if adjusting to that its innovation is necessary constant, aiming at to follow the evolution of the new environment business-oriented.
This has long seen in the West. In addition, the agency works contractor advertising and PR-agencies, performing for them, copywriting, thereby hut; their partners from the risks of working with freelancers and journalists. Of course, innovations do not all like them and fit. After all, to run the agency order Writing is issued a contract which clearly stated targets and timetables, responsibilities, ensuring that the two sides of comfortable collaboration and mandatory implementation of the agreement. Filled by the client brief, which prescribed for the purpose of the text, the problem is described by the target group for which the finished material, editorial requirements, wishes and more.
This allows the client to correctly understand the artist, and create the desired text with the first times. Another innovation is – outsourcing copywriting. This is when the agency is working under contract with companies, politicians, show business as a 'freelance': the work is paid by result, and The signed contract ensures that at any time the customer can count on kopiraytingovye services, even on credit. Writing is an independent advertising profession. A timely transition to copywriting 'Cottage industry' to 'shop' several times raised the quality of the intellectual output and increase the flow of funds into the industry. In the U.S., for example, runs more than a thousand agencies, Russia – a few tens of copyright bureau, which specialize in 'hard-word' create text and guarantee quality of service our reputation. With 'organizing' approach resolved the major issues copywriting – the identification of him in the advertising market, which served as the impetus for professional development for copywriters to find new creative solutions, increased liability for manufactured products and, hence, improve the quality and effectiveness of advertising texts.
copywriting, based on shared experiences and ideas. Managers agencies are constantly developing new methods of convenience to customers and order, is used more opportunities to improve mutual understanding 'principal-agent'. To do this will be improved briefs, the adjustment mechanism of texts, while taking into account the wishes of clients and creative team. This approach not only improves the quality of the proposed text production, but also simplifies the interaction with the client. – This is commercial art, through which text advertising is becoming an interesting, bright, memorable, and most importantly – effective!
As all we know, hundreds or even thousands of supplies of work exist nowadays from house by Internet, but the question is here: To make Money By Internet, Will be a Myth Or Is a Reality? Some of these programs to work from house by Internet if they work in the long term but, that is to say you must make an investment and in the end spend some hours to him to the day and give account you of which everything is a fraud and really desire almost nothing but a few dollars after hours and working hours, so that almost in all these supplies of work thousands and thousands of monthly dollars promise to gain, is not thus? The Swindlers and in the end the creators of the system are only those that benefit from all this, is a fact and that is the reality every day thousands and thousands of people are operated in the network with these supplies. The Experts Sure, as well as there is east type of false people in the network and its false business. Also people exist who are expert in all this of the trade by Internet and are people who offer real opportunities of work and to improve the income of the people who need to make more money. These people are expert in these systems, have Degrees and Doctorates credit that them like such: They are prepared to help to the people without obtaining nothing in return or only with a minimum investment. Colleagues and a servant, We have developed a system that deals with the subject which we are speaking, we have an Informative E-book, which you can unload from our Page and you do not have preocuparte, it is completely free!
For those who speak another language, foreign language (ie non-English) proof reading can be a great source of income. It is a difficult area for those who are not fluent to get into if. This is because, to be a proofreader, you should be able to do several things. It’s not just spelling errors that the reviewer must be resolved. There are many other things to do.
It is important, then, that those who are seeking opportunities for the reading test have the necessary skills to do the job properly. For those who can do this, they will be in demand and have the work repeated. Correctors to read copy and correct any errors in punctuation, Grammatical, and also in spelling. However, most of the time, they must also ensure that the flow of the piece is correct and that makes sense. If the author can not convey your message properly, the proofreading experts do it for them.
For those not reading the English test is also important to know the intricacies of the language. Many languages have different dialects spoken in different areas. For those who speak Spanish in the United States, is often a dialect which is spoken in Spain. For the independent proofreader, it is important to know what kind of dialect, where appropriate, should be used. For those looking to enter this field, will find opportunities in the translations available to them. From there you will find those who need to write or edit parts business. But by far the most important thing you need is a good grounding in the language.
I would like to take advantage of this article to give some few options on how to adjust a campaign with Google Adwords. If we put the title of the announcement as well. Title: keyword: tudominio. com ad keywords are always displayed as title of search results when someone searches for. Thus tripled clicks, because our ad always takes the title of your search key words. We should also keep in mind of we want to announce us, want out our ad in the search results, or we want to go out in pages with content tailored to our promotion.
In this case, if we want to experience a little can make a same campaign with two different ads, one for the search results, and another for pages of content. Thus have greater control over clicks useless that does not help us, if we find a keyword that spends more clicks than others does not bring results, and we should delete it or replace with another. We should also take into account, as we write our keywords, here is a copy of how to be able to adjust the words keys that we use for our campaign. Use keyword match types to better target ads: keyword = broad match keyword = match the phrase exact keyword = match exact term – only keyword = not match this term + keyword = key word of broad matching once taking the key words positive sunsets and adjusted we should put too negative keywordsthat you don’t want your ad to show. Always depending on what we announced, we present or want to sell, we should prepare a sales strategy.What you should not miss in any case, is a brief or a detailed analysis on the results of search for the topic that we promote to meet and know better the niches, or saturated themes. If I have been able to raise your interest and you want to know some tricks, or some advice can visit my blog with the theme tricks and tips on Google Adwords.