Nowadays Internet is one of the best advertising sites. First of all, every self-respecting company should have its own website, which will intelligently and beautifully presented products and services company. Speaking candidly Caterpillar told us the story. In addition, the site – it is one of the elements of company positioning in the market. And secondly, this site is should come visit. And then a "promotion" is not enough – necessarily need Internet advertising.
Today there are two basic methods of online advertising – is the contextual and banner advertising. We promote products online using ppc advertising there are many advantages. Try to highlight some of them: – the main advantage of this type of advertising is that the product is advertised only to those users who are themselves interested in it. The fact that the "contextual advertising" matches the context of the search query or a page that reads the user. Man sitting at home or at work, browse information about the product and is ready to accept advertising. In addition to hits such advertising is mass customization – you can select a region, in which it must be shown, sites, time, etc. – Contextual Advertising – one of the cheapest forms to declare itself, but it does not detract from its effectiveness. The magic of this promotion is that advertising is displayed completely Free It's hard to believe, but you can see the name of his company, for example, on Yandex absolutely free.
Money is taken only for a click, ie, for that client, who came to your site. – Contextual advertising is absolutely unobtrusive, always "the place" and therefore does not cause irritation and rejection of a potential client. Another type of online advertising – it's banner advertising, which is also efficient and inexpensive way to express themselves. Bright, colorful banners have always attracted the attention of potential customers. In addition, have banner ads on a well-promoted site – is part of the status of the company.