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DONOR NEWSLETTERS
Making your newsletter make money
Affective Communications
Does your stuff suffer from jargon breath?
Adopt a zero-jargon policy and you'll raise more money
Newsletter makeover increases donations 10 times
Gillette Children's Foundation: zooms from $5K to $50K in giving to a single issue
Would you buy a mattress from this charity?
Nonprofits love to write about what they do. Isn't that missing the point?
Why people ignore your newsletter
Six fatal flaws you must avoid
Your next direct mail appeal: Will it burst into song?
And when the reader likes your song -- or, better, adores your song -- a gift will follow.
How to write a good headline
Good donor-centric headlines are your only chance at getting their attention.
WEBSITE USABILITY
Makng your website visitor friendly
Do's and Don't...
Web Navigation
Looking through the eyes of your visitors
Happy Talk Must Die
Omit useless words
Are you the expert? Probably not.
Usability testing...What is it and why test?
Don't Make Me Think!
It's not just Krug's First Law of Usibility, it's the name of his book.
TAMING THE COMPUTER
Making your computer work for you
Customizing Windows
How to create a Shortcut
Shortcuts are useful in many ways
How to work faster and smarter
By using KEYBOARD SHORTCUTS
Put Your Programs in the Taskbar
In the Quick Launch area
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- Mahatma Gandhi
Three Great Reasons to Upgrade to Sofie Systems:

1. Your current website is turned into a CMS (Content
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    This means you can edit every aspect of your website
    ...and it's easy.

2. You don't have to do anything...we do all the work for
    you, then show you how to take control of your new
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3. Your email newsletter is built right into Sofie Systems,
    keeping you in constant contact with your members.
    That's right you do not have to re-enter a thing.

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